Some musings on branding and trademarks

I ran into Chris Chirnside of 6 Degrees Networking http://www.6degreesnet.com/ last week and he reminded me of a talk I did for them a while back.  They videoed it and put it up on YouTube in little snippets.  Although it was an informal blether after a few drinks it doesn’t look too bad so I thought I would gather up some of the more interesting bits to share here.

 

Could your business be a brand? http://www.youtube.com/watch?v=jCtYv3PZrb4&feature=relmfu

 

Trade marks  http://www.youtube.com/watch?v=DIo9GfHRP4A

 

Branding Opportunities http://www.youtube.com/watch?v=H-qYd1Kw4Fg 

 

Choosing a Brand http://www.youtube.com/watch?v=uKVsccmBaZs&feature=relmfu

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